Privacy Policy - ACR Dents
Last updated: March 2026
ACR Dents is committed to protecting your personal information and respecting your privacy. This policy explains what information we collect, how we use it, and your rights in relation to your data. We comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
We do not sell or share your personal information for marketing purposes.
Who We Are
ACR Dents provides vehicle dent repair services. For the purpose of data protection legislation, ACR Dents is the data controller responsible for the personal information you provide to us.
If you have any questions about this policy or your personal information, you can contact us using the details on our website.
Information We Collect
We may collect and store the following information when you contact us or use our services:
• Name
• Address
• Email address
• Telephone number
• Vehicle details
• Photographs or videos of vehicle damage
• Payment information required to complete a transaction
• Communication records between you and us
We only collect information that is necessary to provide our services or respond to your enquiry.
How We Use Your Information
We use your information to:
• Provide quotes and carry out repairs
• Communicate with you about bookings or enquiries
• Process payments and issue invoices
• Maintain business records
• Improve our services and customer experience
• Request feedback or reviews following completed work
We will only contact you for marketing purposes if you have given consent.
Legal Basis for Processing
We process personal data under the following lawful bases:
• Contractual necessity, to provide services you have requested
• Legal obligation, for financial and regulatory requirements
• Legitimate interests, to manage and improve our business
• Consent, where required for marketing communications
Sharing Your Information
We do not share your personal data with third parties unless:
• It is required by law or regulation
• It is necessary to process payments
• It is required for professional services such as accounting or IT support
• You have given permission
Any third parties we use are required to protect your information securely.
Data Storage and Security
Your information is stored securely using password protected systems and restricted access. We take reasonable technical and organisational measures to protect data from loss, misuse, or unauthorised access.
Some systems we use may store data outside the UK. Where this happens, we ensure appropriate safeguards are in place.
Data Retention
We keep personal information only for as long as necessary.
Financial and transaction records may be retained for up to seven years to comply with legal and tax obligations. Other communications may be retained for a shorter period where appropriate.
Payment card details are not stored by us.
Your Rights
You have the right to:
• Request access to your personal data
• Request correction of inaccurate information
• Request deletion of your data where legally permitted
• Restrict or object to processing
• Request transfer of your data to another provider
• Withdraw consent where processing is based on consent
• Lodge a complaint with the Information Commissioner’s Office (ICO)
Cookies
Our website may use cookies to improve functionality and understand how visitors use the site.
Cookies are small files placed on your device when you visit a website. They help websites operate efficiently and provide information about usage.
You can control or disable cookies through your browser settings.
We may use:
• Essential cookies required for website operation
• Analytics cookies to understand website performance
We do not use advertising or tracking cookies for third party marketing.
Third Party Links
Our website may contain links to external websites. We are not responsible for the privacy practices of those sites. You should review their policies separately.
Changes to This Policy
We may update this policy occasionally to reflect legal or operational changes. The latest version will always be published on our website.
Contact
If you wish to access your data or have any privacy concerns, please contact ACR Dents using the contact information provided on our website.